What We Do
Our passion is to create a world of more effective medical treatments, one practitioner at a time. The key to being an outstanding medical practitioner is to be an exceptional communicator—great practitioners establish deep rapport and consciously communicate congruence in their message. We teach unique communication skills that you can easily incorporate into your medical practice, and your daily life.
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Studies Prove That It Works
An abundance of evidence supports the notion that improved communication between patients and practitioners can lead to more effective and efficient medical practices1. Learning better patient communication has many proven advantages, such as increased disclosure of issues2 3 4, lower malpractice claims5, greater patient compliance and satisfaction6 7 8 9 10, improved outcome of care and lower practitioner burnout11 12. One study of almost 300 patients presenting with headaches to primary care physicians in Canada showed that patients’ perceptions that they were able to discuss all of their concerns at their first office visit was the most reliable predictors of the best treatment outcomes13. Improved clinical results and faster recovery have also been correlated to patient communication for such issues as hypertension14, respiratory infections15, and type 2 diabetes16, as well as other issues relating to internal medicine and cardiology17.
Rapport Is Rapid
Those with busy practices may shudder at the thought of changing communication styles, with concomitant fears that spending more time observing and listening to patients’ statements without interruption may lead to interminable intakes. Yet studies in primary care have found that eliciting and responding to the psychosocial aspects of a patient’s complaints took no more time than a standard medical interview18 19 and doing so may even shorten them20.
Rapport Is Intentional
Given that it takes little to no more time to communicate in an effective way with patients that both elicits more of their perspective and gives more of the information necessary to make a sound diagnosis, the difference in an effective versus less effective communication strategy is one of style and approach21. The key to rapid rapport is not only in learning how to speak to patients using appropriate words, it’s about what is not said out loud: the non-verbal communication22. Indeed, studies have shown that the vast majority of communication that is acted upon is non-verbal, and learning to be conscious of heretofore unconscious messages is the key to better communication and rapid rapport23 24 25 26.
Learn Rapid Rapport for Results
In our fun, experiential, multi-media seminars, you’ll discover immediately applicable rapid rapport techniques that will fit easily into your routine. You’ll learn the secret methods and subtle underpinnings of exceptional communicators, and you’re guaranteed to get powerful results for yourself and your patients. We’ll cover verbal and non-verbal communication, including the impact of advanced language patterns, mirror neurons, psychogeography, eye-accessing cues, developing well-formed outcomes, anchoring, pacing and leading, and more. Our techniques are unique, and inspired by such diverse fields as neurolinguistics, hypnosis, physics, cybernetics, and the latest research in neurology. You’ll get extensive support materials, a bibliography, and the option of a free follow-up call to check your progress a few weeks after the seminar.
Refresh your practice through our one-of-a-kind classes combining traditional wisdom with the latest research in advanced communication science. You’ll leave with a rare understanding of human interaction and many new skills to use with the next patient you see, as well as the next person you meet.
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2 Joos SK, Hickam DH, Gordon GH and Baker LH. Effects of physician communication intervention on patient care outcomes. J Gen Intern Med. 1996;11: 147
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11 Levinson (2000), et. al, ibid.
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13 Headache Study Group of the University of Western Ontario. Predictors of Outcome in Headache Patients Presenting to a Family Physician – A One-year Prospective Study. Headache Journal. 1986;26: 285.
14 Orth JE, Styles WB, Scherwitz L, Hennrikus D and Vallbona C. Patient Exposition and Provider Explanation in Routine Interviews and Hypertensive Patients’ Blood Pressure Control. Health Psychology. 1987;6: 29.
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16 Kinmonth AL, Woodcock A, Griffin S, Spiegal N and Campbell MJ. Randomised Controlled Trial of Patient-Centred Care of Diabetes in General Practice: Impact on Current Well-Being and Future Risk. Br Med J. 1998;317: 1202.
17 Bell, et. al., ibid.
18 Roter, DL, Stewart, M, Putnam, SM, Lipkin, M Jr., Stiles, W, and Inui, TS. Communication Patterns of Primary Care Physicians. JAMA. 1998;277: 350.
19 Butow PN, Brown RF, Cogar S, Tattersall MH and Dunn SM. Oncologists’ Reactions to Patients’ Verbal Cues. Psychooncology. 2002;11: 47.
20 Levinson With, Gorawara-Bhat R and Lamb J. A Study of Patient Clues and Physician Responses in Primary Care and Surgical Settings. JAMA. 2000;284: 1021
21 Silverman, et. al., pg. 150.
22 Egan G. The Skilled Helper: A Systematic Approach to Effective Helping. Pacific Grove, CA: Brooks-Cole;1990 .
23 Koch R. The Teacher and Nonverbal Communication. Theory into Practice. 1971;10: 231.
24 McCroskey JC, Larson CE and Knapp ML. An Introduction to Interpersonal Communication. Englewood Cliffs, NJ.: Prentice-Hall; 1971.
25 Hall JA, Roter DL and Rand CS. Communication of Affect Between Patient and Physician. Journal Health Soc Behav. 1981; 22: 18.
26 DiMatteo MR, Taranta A, Friedman HS and Prince LM. Predicting Patient Satisfaction from Physicians’ Non-verbal Communication Skill. Medical Care. 1980;18: 376.